“Early Stage”

PIE startup KS12 has unveiled “Early Stage“: a videosprint about startups, startup ecosystems, entrepreneurs and storytelling.

“Early Stage” weaves the stories of the recently graduated class of PIE startups – AppThwackCode ScoutsLittle BirdLytics, KS12, and Stublisher – with insights gathered from a mix of entrepreneurial-types and PIE alums including David Embree, CEO of AthletepathAndy Baio of XOXO fame, Brad Feld of Foundry Group and TechStars, entrepreneur and former investor Robin JonesUrban Airship CTO and Co-Founder Michael RichardsonGeoloqi CEO and Cyborg Anthropologist Amber Case, Global Executive Creative Director of Wieden+Kennedy John Jay, and myself – and culminating in the PIE class public launch on Demo Day.

PIE has successfully incubated some great tech companies, but this year marked the first effort to bring in storytelling start-ups that served up more content with their technology, and “Earlystage” is further evidence that in an age of rapid change, storytelling is both a deeply human need and a business-critical skill.